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Mythos

Sandwich Video is a video #marketing-agency with in-house creative, production, and post-production. Their dry, self-deprecating, and hilarious, while simultaneously conveying lots of information and a sense of cool that comes from being a part of the near future. Understanding the power of effective visual storytelling, Sandwich Video takes a combination of cash, @Revenue Share, and equity in exchange for their services, expertise, and platform. Unlike most creative agencies, having a 'Sandwich Video' can—on its own—justify press coverage. I first discovered Sandwich Video—and their business model—when they produced the video for @Slack. They're not just making commercials. They're telling a company's story through their own voice and interests. Seeing this in the world brought clarity to the @Sponsored Content Model that is being explored within the @Mythos One Incubator as we share our partners through our voice.

Deeper

Here's @Alexis Ohanian interviewing the Sandwich Video team and their clients. ::embed[https://www.youtube.com/embed/S3URc1zhwSE]{provider=youtube}

References

  1. The Startup That Makes Your Startup Look Cool, youtube.com

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