My Ethos is a database of human energies who elevate and support my frequency with their unique vibrations. It started as a project to build myself a custom @Customer Relationship Management (CRM) and became an instrument for maintaining harmony with @Friends of Resonance. Functionally, it's an @Airtable database which is constantly—and automatically—cultivated with new and updated information and interactions using @Zapier. The system includes inputs from @MailChimp interactions on the @The Journey To One newsletter, event registrations submitted to our bi-weekly @Symposium and @Office Hours through @Calendly, @Project Updates surveys that are collected with @Typeform, general conversations with @Brian+, and more.
Columns
These columns are the core of the database; I'll usually refer to this before sending any email.

- LAST — the date of last email sent to them
- NEXT — the date of the next event for which they're registered
- 150 — those considered in my @Dunbar's Number
- 850 — my @1,000 True Fans minus my Dunbar's Number
- FREQ. — elevation of their frequency (elevated, rising, noisy, etc.)
- 🗞 — subscribed to @The Journey To One (more frequent, weekly, or less frequent)
- 🍷 — previous attendee of @Symposium; our bi-weekly gathering in Santa Monica
- 💻 — previous attendee of @Office Hours; my bi-weekly @Ask Me Anything (AMA) via livestream
- 🎙— this person has shared, or booked, @Table Talk in my @Conversation Studio
- 💬 — they have joined the @Journey To One: Chat; our @Discord server for the project
- 🧙♂️ — this person has conveyed resonance with @Spiritual Bro; the "spiritcheck" extension
- 🍺 — participating in @Tipsy Tours; my @Meticulously Ridiculous birthday adventure
- 🤖 — has previously engaged @BrianBot; the ever-improving chatbot version of myself
- ZIP — zip code entered (optionally) to receive updates on @The Journey To One Gatherings
- LOCAL — @Airtable formula determining which zip codes are within Los Angeles, CA
- MEMO — my @memo on the individual; context for storytelling, evangelism, etc.
